flyingbohemian; Only my opinion, of course, but all of this talk about having a truck that impresses other people is bullshit. The bottom line(of course!) is what turns YOU on each day as YOU go out to YOUR work truck to make that drive down to the business. Red Oxide(lead) primer is not brown. It's red. It tends to stain and not stay uniform, giving that 'rough around the edges' unfinished look that is attractive to all sorts of beer drinkers, the yuppies, old farts, bikers, college students, etc, and generally, the public that simply appreciates the idea that a guy that drives an old truck is somehow a reflection of practicality. Even horny ladies, when they are out and about, you know, the ones that don't whine when they get their hair messed up or don't worry about getting their lilly whites stained; it turns them on............. When you show up at the bank looking for financing you might consider the options; I would wear jogging duds and ride a bicycle. Sip from a water bottle during the interview. Promote the idea that brewing is a good business, the business plan would go to great lengths to impress that it's right to save the environment, and that beer is biodegradable! The bean counters will eat that up; . but, I would drive a truck to work that turns ME on.