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History 1949 Merc 3 window factory prototype?

Discussion in 'The Hokey Ass Message Board' started by Sledge, Sep 7, 2013.

  1. Sledge
    Joined: Feb 5, 2008
    Posts: 1,722

    Sledge
    Member
    from Nor Cal

    So I bought a book today that was published in the late 70's called "cars of the 40's" and it had this interesting picture inside. It's a 49 Merc that looks to be a factory prototype/concept car. I've never heard of this car before so I did a search and didn't come up with anything. Im not sure I really like the roof, but I don't hate it either. it sort of reminds me of a late 40's dodge/mopar. The taillight treatment is kinda cool. Anyone know anything about this prototype?

    [​IMG]
     
    Last edited: Sep 8, 2013
  2. HELLVIS
    Joined: Dec 10, 2010
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  3. BRENT
    Joined: Jun 22, 2005
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    BRENT
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    WOW that has sort of the same roof line as my 41 Chrysler 3 window coupe

    [​IMG]
     
  4. daddio211
    Joined: Aug 26, 2008
    Posts: 6,002

    daddio211
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  5. BRENT
    Joined: Jun 22, 2005
    Posts: 252

    BRENT
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    I thinks what's really neat is some of the other pictures in the background you can make-out a torpedo back also. I'm kind of glad they didn't make this its hard to imagine anything but the style we know!
     
  6. slddnmatt
    Joined: Mar 30, 2006
    Posts: 3,682

    slddnmatt
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    I passed a 3 window looking merc or Lincoln coming out of flagstaff last year looked shortened also. I should of took a pic..interesting concept
     
  7. Taillights almost look like early cadillac..
     
  8. Sledge
    Joined: Feb 5, 2008
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    Sledge
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    from Nor Cal

    Yeah like a little caddy taillight sliced in half.
     
  9. metalshapes
    Joined: Nov 18, 2002
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    metalshapes
    Tech Editor

  10. arkiehotrods
    Joined: Mar 9, 2006
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    arkiehotrods
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    That is just a styling study (styling clay). Collectible Automobile magazine always shows the styling clays that were proposed whenever they feature a particular automobile. For example, when they did a feature a number of years ago on the tri-five Chevys, you would not believe how hideous some of the proposals were.

    In most cases, we can be thankful that so many of the styling ideas were rejected.

    Interesting history anyway.

    Just found a link to photos of styling clays, including proposals for the '49 Mercs

    http://www.flickr.com/groups/1496792@N20/pool/27096349@N07/
     
  11. Sledge
    Joined: Feb 5, 2008
    Posts: 1,722

    Sledge
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    from Nor Cal

    Found a few clay model ford designs in the book too. The first reminds me of a late 40's Packard. Thank God Ford didn't go for this design! But check out the big body line dip. looks like a big version of the 49-51 merc body lines.
    [​IMG]

    This ford is like a little mini merc. Check out the front end, looks similar to a 48 ford
    [​IMG]
     
    Last edited: Sep 8, 2013
  12. Hot Rods Ta Hell
    Joined: Apr 20, 2008
    Posts: 4,286

    Hot Rods Ta Hell
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    Thankful for sure. I saw that Tri-five issue and some of those clays were, in a word, morphodites.

    It is especially fascinating to see the renderings and proposals produced during the war years for post war cars. That was a big, funky transition going from fat fendered to slab sided cars. Production and model changes being on hold through WWII as well as a thirsty post war public also made for exciting times for the car makers.
     
  13. RR496
    Joined: Dec 25, 2010
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    Cool History...
     
  14. daddio211
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  15. shoebox1950
    Joined: Jul 17, 2008
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    shoebox1950
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    from California

    Interesting pictures, Kevan...I've never seen those before. The last one with the resemblance to the '48 Merc body style makes me wonder if that's the design proposal for the '49 Ford- the Lincoln Cosmopolitan body was supposed to be the Merc and the Merc body was supposed to be the Ford...then they all got bumped up one notch and the '49 Ford was designed at the last minute...which is a long, crazy story in itself.

    I have also seen some weird Merc sedan concepts like this one:
     

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  16. 40FordGuy
    Joined: Mar 24, 2008
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    40FordGuy
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    Reminds me of the 40's era business coupes.

    4TTRUK
     
  17. Mike51Merc
    Joined: Dec 5, 2008
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    Mike51Merc
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    That's no concept. That's an M73 Town Sedan.
     
  18. arkiehotrods
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    arkiehotrods
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    Last edited: Sep 9, 2013
  19. shoebox1950
    Joined: Jul 17, 2008
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    shoebox1950
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    from California


    I was wondering if it was actually produced because I have a picture saved of one from a carshow...couldn't find it last night to post here. So were they sold in the United States or just overseas?

    I know Lincoln had one in the Cosmopolitan body line...
     
    Last edited: Sep 9, 2013
  20. Mike51Merc
    Joined: Dec 5, 2008
    Posts: 3,856

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    My mistake. It is shown in the Service Manual but I think it was never produced.
     

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  21. Sledge
    Joined: Feb 5, 2008
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    Sledge
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    from Nor Cal

    The town sedan roof looks like a hudson
     
  22. Hot Rods Ta Hell
    Joined: Apr 20, 2008
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    Hot Rods Ta Hell
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    Town Sedan would make a great Phantom build. Start with a 4 dr. sedan and work from there.
     
  23. I´ve seen this pic described as a styling test for the French Ford Vedette. The proportions look dead on for the Vedette, so I´d say it´s correct.

     
  24. Rikster
    Joined: Dec 10, 2004
    Posts: 5,781

    Rikster
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    And the Vedette's of course had that Town Sedan body style...

    [​IMG]
     
  25. Mike51Merc
    Joined: Dec 5, 2008
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    Mike51Merc
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    Is it just me, or is that Vedette sporting a moustache?
     
  26. Sledge
    Joined: Feb 5, 2008
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    Sledge
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    from Nor Cal

    ok so it's starting to make sense, some of the designs ended up on European cars. I like that little Vedette!
     
  27. Rikster
    Joined: Dec 10, 2004
    Posts: 5,781

    Rikster
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    There was also a nice coupe version (very rare now).
    And strangely enough the top looks a lot like the 1939-40 Mercury coupe top.

    [​IMG]

    [​IMG]
     
  28. shoebox1950
    Joined: Jul 17, 2008
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    shoebox1950
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    from California

    Those Vedettes would be cool if they were full size
     
  29. daddio211
    Joined: Aug 26, 2008
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    daddio211
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  30. Sledge
    Joined: Feb 5, 2008
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    Sledge
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    from Nor Cal

    Man, that little coupe is cool! And I would know exactly how to chop it!:p
     

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