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Old 05-13-2011, 09:34 AM   #1
Ryan
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Default Phillips 66 Art



These days a fella like me can put together a print ad to hock you some crap in a matter of minutes. A mouse click here, a key stroke there and presto - instant marketing glory! Back in the day, however, the creation of something as simple as a print...

To read the rest of this blog entry from The Jalopy Journal, click here.
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Old 05-13-2011, 09:47 AM   #2
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Default Re: Phillips 66 Art

Those are just too cool! What a killer find I love all things related to Phillips 66! For the little bit that I lived in OKC I went and visited Woolaroc a few times and read everything I could on Frank and Waite Phillips. The pioneering men of the oil boom days are really inspiring.
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Old 05-13-2011, 09:48 AM   #3
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Default Re: Phillips 66 Art

Man that reminds me of some of my Design classes in JR College....a million years ago....my students never believed me when I told them we did everything by hand.......layout, drawing, lettering...everything.....you actually had to learn a physical skill.....
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Old 05-13-2011, 09:50 AM   #4
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Default Re: Phillips 66 Art

What a great find. We used similar techniques right up into the '80s. I've cut a ton of ruby, shot a million stats and inhaled/absorbed gallons of thinner. Not familiar with Opal Martin by name, but that is stylish work indeed.

Just yesterday I was talking to someone I work with about doing colour breaks on overlays and she looked at me like I had 3 heads.

Why is the happy, dancin' guy holding a burglar's mask?
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Old 05-13-2011, 09:50 AM   #5
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Default Re: Phillips 66 Art

I grew up in Bartlesville and Woolaroc is a really neat place.
Frank Phillips is buried there on the property.

Cool Art
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Old 05-13-2011, 09:52 AM   #6
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Default Re: Phillips 66 Art

What great example of why we should respect tradition. Even today to use that kind of talent is something to admire and aspire to. I'm from the old way of thinking in that I prefer a pencil to keyboard. Things like this just back that up for me. Too kool...
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Old 05-13-2011, 09:53 AM   #7
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Default Re: Phillips 66 Art

I learned the same things laying out yearbook stuff in high school. Computer stuff had just started to come in, but at the time all you could do was plot out very basic stuff. Everything was just cut and paste. Working on my Mac I often forget about the sketching, cutting, and pasting I used to do.
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Old 05-13-2011, 10:16 AM   #8
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Default Re: Phillips 66 Art

Some of the Photoshopped stuff is art to me, but the old style like this is tops!
It's like a homemade cake baked with love, as opposed to one bought at Costco
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Old 05-13-2011, 10:19 AM   #9
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Default Re: Phillips 66 Art

It is nice to see some of the old production artwork has survived. When I started in this business it was keyline and paste-up, specing type casted in lead and three proof sheets. It required skill and a good eye. Ya, I'm a dinosaur still leaving tracks in the mud. Thanks for sharing Ryan, but now I really feel old.
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Old 05-13-2011, 10:31 AM   #10
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Default Re: Phillips 66 Art

I did a little bit of googling and can't seem to find anything related to these ads.

They may have never even been used? I'd love to find prints of the missing years, maybe Opal still has them?

I don't know why the burglar mask either??
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Old 05-13-2011, 10:52 AM   #11
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Default Re: Phillips 66 Art

Killer score! Reminds me a little of Disney's Mary Blair.
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Old 05-13-2011, 10:59 AM   #12
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Default Re: Phillips 66 Art

I can remember 20 years ago,my sister and my Dad still using the old methods for cut and pasting an ad.They were just starting to use Macs and had a steep learning curve ahead of them.

BTW,I collect antique radios and I have a couple of Woolaroc tube sets.
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Old 05-13-2011, 11:01 AM   #13
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Default Re: Phillips 66 Art

That is a cool find. I would like to stumble on something like that! Being an artist myself I appreciate the hand work in making this. I don't do digital art, all by hand the old way. I do like digital art and appreciate it but if my computer crashes all I miss out on is the H.A.M.B. and don't lose my art making capabilities. Thanks for the great post!
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Old 05-13-2011, 11:22 AM   #14
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Default Re: Phillips 66 Art

I cut my teeth on Rapidographs, vellum, Rubylith® and the No. 11, and I currently work at a very high speed low drag digital marketing agency.

I feel fortunate to have lived and worked in a time where my skills and techniques have truly run the gamut. That featured piece is great.
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Old 05-13-2011, 12:44 PM   #15
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Default Re: Phillips 66 Art

Ryan - Thanks for sharing.

chaddilac - Very cool find! ... I collect Phillips66 petroliana and advertising items, but have never come across that particular print Ad.

Click image for larger version

Name:	My Wayne Petroliana in Phillips 66 trim.jpg
Views:	78
Size:	57.5 KB
ID:	1319446 Click image for larger version

Name:	Phillips 66 Flite Fuel Paper Airplane Ad.jpg
Views:	90
Size:	45.4 KB
ID:	1319447

Last edited by HEMI32; 05-13-2011 at 12:56 PM.
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Old 05-13-2011, 12:48 PM   #16
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Default Re: Phillips 66 Art

the best part is we used to call them mechanicals. man i really miss that stuff. i work in a sign shop and still cut rubylith from time to time for screen printed stuff.
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Old 05-13-2011, 12:52 PM   #17
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Default Re: Phillips 66 Art

Quote:
Originally Posted by HEMI32 View Post
Ryan - Thanks for sharing.

chaddilac - Very cool find! ... I collect Phillips66 petroliana and advertising items, but have never come across that particular print Ad.

Attachment 1319438
Yea I don't think it was ever OK'd to run the promotion on those... I think it was the bandit mask that kept it from going through???
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Old 05-13-2011, 12:54 PM   #18
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Default Re: Phillips 66 Art

For sure! That was back when cutting and pasting really meant cutting and pasting!
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Old 05-13-2011, 01:36 PM   #19
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Default Re: Phillips 66 Art

Ahh..rubylith,stat cameras,chromatecs and tech pens. Reg. marks and overlays.Waxers and boxes of X-acto blades.
Started my career as a paste up artist.... man..... that was a while ago.
Jerry cans full of rubber cement thinners and borco boards for cutting.
The old studios are long gone and are distant memories.

Wonderful piece of history.
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Old 05-13-2011, 02:32 PM   #20
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Default Re: Phillips 66 Art

Awesome Chad!
Rubylith, zip-a-tone, registration marks....comforting and frightening at the same time! The wonderful world of screen printing, rubber cement, x-acto blades (I liked the 16s more).

I always thought it would've been cool to have a group called Ruby and the AssTones.
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